Last updated: October 26, 2023

Welcome to ERC World, a decentralized NFT marketplace operating on blockchain technology. This Privacy Policy is intended to inform you about how we collect, use, disclose, and safeguard your personal information when you use our services. We are committed to protecting your privacy and ensuring the security of your data.

Welcome to ERC World, a decentralized NFT marketplace operating on blockchain technology. This Privacy Policy is intended to inform you about how we collect, use, disclose, and safeguard your personal information when you use our services. We are committed to protecting your privacy and ensuring the security of your data.

This Privacy Policy serves as a comprehensive guide to help you understand how we handle your personal information. It outlines the steps we take to protect your data, your rights as a user, and the choices you have concerning the information you provide to us.

By accessing or using ERC World, you consent to the practices described in this Privacy Policy. It is important to read this document carefully to understand how your personal information is treated.

We may update this Privacy Policy periodically to reflect changes in our practices and services. We are committed to keeping you informed about any significant updates. You will be notified of these changes as required by applicable law.

User Responsibility 

While we are dedicated to protecting your privacy, you also play a crucial role in safeguarding your personal information. Ensure the security of your Web 3 wallet and avoid sharing sensitive information with others.

Our data processing activities are conducted in compliance with applicable data protection laws and regulations, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and others, as applicable.

ERC World

At ERC World, we collect and process various types of information to provide and improve our services. The information we collect depends on your interactions with our platform. We collect this information primarily to enhance your experience and ensure the functionality of our NFT marketplace. The types of information we collect include:

Web 3 Wallet Information

To access ERC World, you will need to connect your Web 3 wallet. When you do this, we may collect the following information associated with your wallet:

• Wallet address

• Wallet type (e.g., MetaMask, Trust Wallet)

• Blockchain network (e.g., Ethereum, Solana)

This information is necessary for authentication and account management purposes.

To personalize your experience and facilitate transactions, we may collect the following profile information:

• Display name or username

• Profile picture (if you choose to upload one)

• Biography or description (if you choose to provide one)

We may collect contact information to communicate with you and provide important updates about your account or our services. This may include:

• Email address

• Communication preferences

Transaction Information

When you engage in transactions on ERC World, we collect transaction details, including:

• NFT purchase history

• Transaction amount

• Transaction ID

• Wallet addresses of parties involved.

This information is crucial for tracking and managing your transactions.

We automatically collect data related to your interactions with ERC World, including:

• IP address

• Device information (e.g., browser type, operating system)

• Date and time of access

• Pages viewed.

• Clickstream data

This information helps us analyse user behaviour and improve our services.

We use cookies and similar technologies to enhance your browsing experience and collect data such as:

• Session information

• User preferences

• Authentication tokens You can manage your cookie preferences through your browser settings.

We may receive information from third-party sources, including:

• Blockchain networks: Information related to your wallet address and transaction history.

• Service providers: Analytics and advertising partners may provide us with aggregated data for business and marketing purposes.

Collecting this information allows us to maintain the security and functionality of our platform and provide you with a seamless experience on ERC World.

ERC World is not intended for users under the age of 18 (or the minimum age required by local law). We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided personal information to us, please contact us immediately to request its removal.

ERC World

At ERC World, we use the information we collect for various purposes to provide, maintain, and improve our NFT marketplace. We are committed to ensuring that your personal information is used responsibly and transparently. Here's how we use your information:

We use your Web 3 wallet information, including your wallet address and blockchain network, for user authentication and account management. This ensures that you have secure access to your ERC World account.

Your profile information, such as your display name, profile picture, and biography, allows us to personalize your experience on ERC World. It helps other users identify you and facilitates interactions within the community.

Communication 

We use your contact information, such as your email address, to communicate with you. This includes sending important updates, transaction notifications, and responding to your inquiries.

When you engage in NFT transactions on ERC World, we process transaction information, including your purchase history, transaction amount, and wallet addresses of parties involved. This information is essential for tracking and managing your NFT transactions.

If applicable, we collect payment information to facilitate secure transactions. We work with trusted payment processors to ensure the security of your financial data.

We use automatically collected information, such as IP addresses, device information, and usage data, to analyse user behaviour and preferences. This data helps us identify areas for improvement and enhance your overall experience on ERC World.

Cookies and similar technologies enable us to provide a seamless browsing experience and remember your preferences. They also assist in tracking your session and authentication.

Email Campaigns 

We may use your contact information to send you relevant updates, newsletters, and promotional materials. You have the option to unsubscribe from these communications.

To provide you with personalized recommendations and advertisements, we may engage in interestbased advertising. This involves analysing your interactions with ERC World to suggest NFTs and creators that match your interests.

With your consent, we may use your personal information for specific purposes that are clearly disclosed to you at the time of data collection.

We use automated decision-making processes, including profiling, to enhance your experience on ERC World. For example, we may suggest NFTs for you to buy or creators to follow based on your activity and preferences. These decisions will not significantly affect you unless necessary for a contract, with your consent, or as permitted by law.

We may create de-identified and aggregated information from personal data for analytical purposes. We do not attempt to reidentify this data, except as required by applicable law.

When you engage in NFT sales, activities, or transactions on ERC World, your personal information, user information, and wallet address may be shared with third parties or publicly visible on the blockchain network. This disclosure facilitates NFT activities and transactions.

ERC World

At ERC World, we understand the importance of safeguarding your personal information. We disclose your information to third parties only when necessary to provide our NFT marketplace services, protect our interests and the interests of others, or as part of major business transactions. Here's how we may disclose your information:

We may share your personal information with trusted third-party service providers who assist us in delivering our services. These service providers may include those offering IT support, hosting, payment processing, customer service, and related services. Rest assured; we hold these providers to high data protection standards to ensure your information remains secure.

Business Partners 

In some cases, we share personal information with our business partners to fulfil specific product or service requests. Additionally, we may share information with partners with whom we jointly offer products or services.

As part of our NFT marketplace's functionality, you may choose to share your profile and usergenerated content with other users or the public. This includes information such as your alias and public activity within ERC World.

We may share personal information with third-party advertising partners. These partners may use technologies like cookies and tracking tools to collect information about your activities and device for personalized advertising. This practice, known as "interest-based advertising," aims to deliver relevant ads to you.

To enhance the functionality of our services, we may utilize third-party Application Program Interfaces (APIs) and Software Development Kits (SDKs). These integrations may involve the sharing of information with third-party providers. For more details on our use of APIs and SDKs, please contact us via the provided contact information.

We may access, preserve, and disclose your information to external parties if required by law enforcement, national security requests, or legal processes such as court orders or subpoenas. This may occur to protect your rights, our rights, others' rights, property, safety, enforce our policies, collect debts owed to us, or assist in investigations related to suspected or actual illegal activities.

In the event of a significant business transaction, such as a merger, acquisition, financing, reorganization, bankruptcy, or asset transfer, your information may be sold or transferred as part of that transaction. Such transfers will occur in accordance with applicable laws and contracts.

At ERC World, we respect your privacy choices and rights, as governed by applicable laws. This section outlines the options available to you concerning your personal information:

If you receive unwanted emails from ERC World, you can easily opt out of future marketing communications. Each email includes an unsubscribe link located at the bottom. It's important to note that transaction-related emails regarding products or services you've requested will continue to be sent. Additionally, certain non-promotional communications related to our services, updates to our terms, or privacy policies cannot be opted out of.

Some web browsers allow users to set a "Do Not Track" (DNT) preference. However, please be aware that ERC World does not respond to or honour DNT signals transmitted by web browsers. Our privacy practices remain consistent, irrespective of DNT settings.

ERC World may use various technologies, including cookies, to enhance your experience on our platform. You have the option to manage or restrict these technologies within your browser or device settings. Keep in mind that altering your preferences may affect the functionality of our services.

Please note that cookie-based opt-outs do not apply to mobile applications. Nonetheless, you can opt out of personalized advertisements on certain mobile applications by following the instructions provided for Android, iOS, and other platforms.

For additional choices regarding targeted advertisements and consumer privacy, you can explore optout options offered by industry organizations, including the Network Advertising Initiative, the Digital Advertising Alliance, the European Digital Advertising Alliance, and the Digital Advertising Alliance of Canada. Please remember that opting out may need to be done separately for each browser and device you use.

ERC World acknowledges and respects your privacy rights under applicable law. As a user, you may have the following rights:

You can request access to your personal information held by ERC World. This includes confirming whether we process your personal information and obtaining a copy of the information we have about you.

If your personal information is inaccurate, incomplete, or outdated, you have the right to request corrections. We offer self-service tools when possible, enabling you to update your information.

When the processing of your personal information is based on your consent or unnecessary, excessive, or non-compliant, you have the right to request deletion, anonymization, or blocking of your information.

You may request the restriction of or object to our processing of your personal information if the processing is non-compliant.

If you've provided consent for the processing of your personal information, you can withdraw it at any time without affecting the legality of processing based on your prior consent.

You have the right to receive an electronic copy of your provided personal information in a structured, commonly used, and machine-readable format or to transmit this data to another controller.

ERC World will inform you about third parties with whom your personal information has been shared.

If decisions significantly affecting your data subject rights are made exclusively through automated processing, you have the right to request a review of those decisions.

If you are accessing or using ERC World's services from the European Economic Area (EEA), Switzerland, the United Kingdom, or Brazil, you have additional rights governed by the GDPR and local regulations:

For purposes of this Privacy Policy, ERC World serves as the Data Controller of your personal information.

Residents of the EEA and UK may exercise their GDPR and local rights by contacting us as specified in this Privacy Policy. These rights include:

• Right of Access

• Right to Correction

• Right to Deletion, Anonymization, or Blocking

• Right to Withdraw Consent

• Right to Data Portability

• Right to Object

• Right to Lodge a Complaint with Supervisory Authority

Should you wish to exercise any of these rights or require further information, please reach out to us using the contact details provided in the "Contact Us" section.

At ERC World, we prioritize the security of your personal information. While no system can guarantee 100% security, we have implemented measures to ensure the secure treatment of your data, in accordance with this Privacy Policy and applicable laws.

Our commitment to safeguarding your information includes:

• Safeguarding Procedures: We have implemented comprehensive safeguarding procedures to protect your personal information from unauthorized access, disclosure, alteration, and destruction.

• Third-Party Safeguards: We require our third-party service providers and partners to uphold appropriate safeguards for protecting your personal information.

In the unfortunate event of an unauthorized disclosure or breach of your personal information, ERC World will take prompt action to address the situation. Our response may include notifying you electronically through our platform, by email, or via postal mail. We will also comply with any legal requirements regarding data breach notifications.

We encourage you to play an active role in safeguarding your personal information. To maintain the security of your account:

• Keep Credentials Confidential: Always keep your login credentials and access details confidential. Avoid sharing your login information with others.

• Regularly Update Passwords: Periodically update your account passwords. Use strong and unique passwords that are challenging to guess.

• Logout Securely: Ensure that you log out securely from your account, especially when using public computers or shared devices.

• Enable Two-Factor Authentication (2FA): Whenever possible, enable 2FA to add an extra layer of security to your account.

ERC World operates globally, and your information may be transferred, processed, and stored in various locations worldwide, including the United States and other countries. These locations may have data protection laws that differ from those in your home country. Rest assured; we make every effort to safeguard your information in compliance with applicable laws.

To the fullest extent permitted by applicable law, ERC World disclaims liability for unauthorized disclosures. While we are committed to protecting your personal information, we cannot accept liability for any unauthorized access or disclosure beyond our control.

By using our services or providing personal information to us, you agree to allow us to communicate with you electronically regarding security, privacy, and administrative matters related to your use of our services. ERC World

At ERC World, we operate on a global scale to provide our services to users worldwide. Consequently, your personal information may be transferred, processed, and stored in various locations around the world, including but not limited to the United States and other countries. It's important to understand that these locations may have data protection laws that differ from those in your home country.

We are dedicated to ensuring that your personal information is handled with the utmost care and in accordance with applicable laws. While your information may traverse borders, our commitment to safeguarding your data remains unwavering.

When transferring your personal information internationally, ERC World implements appropriate safeguards to maintain data security. These safeguards may include:

Standard Contractual Clauses: In some cases, we may rely on the European Commission's approved Standard Contractual Clauses or similar legal mechanisms as a means of ensuring that your data is adequately protected during international transfers.

• Data Processing Agreements: We may establish data processing agreements with third-party service providers and partners to maintain the security and privacy of your information during international data transfers.

By using ERC World's services, you acknowledge and consent to the transfer, processing, and storage of your personal information in locations outside your home country. This includes transfers to countries that may have different data protection laws.

World is committed to maintaining compliance with the data protection laws of the countries in which we operate, including those related to international data transfers.

We strive to provide consistent data protection standards across our global operations to ensure that your personal information is treated securely and in line with the principles outlined in this Privacy Policy.

If you have any questions or concerns about the international transfer of your personal information, or if you would like more information about the safeguards we have in place, please contact our Data Protection Officer using the details provided in the "Contact Us" section of this Privacy Policy.

At ERC World, we are committed to maintaining your privacy and ensuring that your personal information is only stored for as long as necessary to fulfil the purposes for which it was collected, as well as to comply with legal requirements. In this section, we outline our approach to the retention of personal information.

We retain your personal information to:

• Provide Our Services: We store your data to ensure that you can access and utilize our platform effectively, including browsing NFT listings, participating in auctions, and engaging with the ERC World community.

• Resolve Disputes: In the event of disputes or issues related to transactions, your information may be retained to assist in the resolution process.

• Establish Legal Defences: We may retain data to establish, exercise, or defend against legal claims and obligations.

• Conduct Audits: Data retention is essential for conducting internal audits, ensuring the security and integrity of our platform.

• Pursue Legitimate Business Purposes: We may retain data for our legitimate business purposes, such as improving our services, preventing fraud, and enhancing security.

• Comply with Applicable Laws: We adhere to legal requirements regarding data retention periods, and your data may be stored to ensure compliance with these obligations.

The specific duration for which we retain your personal information can vary based on factors such as the type of data and applicable laws. Generally, we follow these principles:

• As Long as You Use Our Services: We keep your data as long as you are an active user of ERC World's services.

• Legal Obligations: We may retain data beyond your usage period to fulfil legal obligations or protect our legal interests.

• Inactive Accounts: If your account becomes inactive for an extended period, we may retain your data for security and operational reasons.

You have certain rights regarding the retention of your personal information, as outlined in the "Your Privacy Choices and Rights" section of this Privacy Policy. You may request the deletion or anonymization of your data when applicable.

8.4. Security Measures 

While your data is retained, we take appropriate security measures to protect it from unauthorized access, disclosure, alteration, or destruction. Our commitment to your data's security remains steadfast throughout the retention period. ERC World

If there are any material changes to our data retention practices, we will provide notification as required by applicable law. You understand and agree that your continued use of ERC World's services following the implementation of such changes constitutes your acceptance of the updated practices.

If you have questions or wish to request the deletion, anonymization, or access to your personal information, please contact our Data Protection Officer using the contact details provided in the "Contact Us" section of this Privacy Policy. We will process your requests in accordance with applicable laws. ERC World

ERC World operates in a global context, and to provide our services effectively, it may be necessary to transfer, process, and store your personal information in various locations around the world. We take measures to safeguard your information and ensure that these transfers comply with applicable data protection laws.

By using ERC World's services, you acknowledge and agree that your personal information may be transferred to, processed, and stored in countries other than your own, including but not limited to the United States or other jurisdictions with data protection laws that may differ from those in your location.

We are committed to ensuring that your personal information is protected no matter where it is processed or stored. We implement appropriate safeguards to secure your data and maintain its confidentiality, integrity, and availability.

We adhere to the requirements of applicable data protection laws when transferring your data internationally. Our aim is to ensure that your privacy rights and protections remain in place, even when your data is processed in other countries.

By using ERC World's services, you provide explicit consent to the international transfer, processing, and storage of your personal information as described in this Privacy Policy. Your use of our platform constitutes acceptance of these data transfer practices.

For the purposes of this Privacy Policy, ERC World serves as the Data Controller of your personal information.

If you have questions, concerns, or require additional information about how your data is transferred and processed internationally, please contact our Data Protection Officer using the contact details provided in the "Contact Us" section of this Privacy Policy. ERC World

If you have any questions, concerns, or requests related to this Privacy Policy, your personal information, or your privacy rights, please don't hesitate to contact us. Our dedicated Data Protection Officer is here to assist you.

You can reach us at: ERC World Attn: Data Protection Officer Email: [email protected] 

Our commitment is to address your inquiries promptly and effectively, ensuring that your privacy is protected, and your concerns are resolved. We value your trust in us and appreciate your feedback.

ERC World may revise and update this Privacy Policy as our services evolve or in response to changes in data protection laws and regulations. When we make material changes to this policy, we will provide notice as required by applicable law.

You understand and agree that your continued use of ERC World's services after any changes to this Privacy Policy are considered acceptance of the updated terms. We recommend reviewing this policy periodically to stay informed about how we protect your privacy.

This Privacy Policy is effective as of August 28, 2023. Any changes or updates to this policy will be reflected in the "Last Updated" date at the beginning of this document.

Thank you for entrusting ERC World with your personal information. We are committed to maintaining the highest standards of privacy and data protection.